Discover why the top global brands trust Kadence
Our Singapore office
Kadence International is a leading market research agency in Singapore.
From our base here, we conduct market research in Singapore, within South East Asia and across Asia and Australia too. We partner with brands on full service market research projects helping them get closer to customers across these regions and develop products, services and marketing strategies that really land. We can also work with organisations as a fieldwork partner, providing access to respondents across Asia.
As the regional hub, our team reflects our cross-geography sensibilities. In the office we have more than 8 nationalities in our team!
We've been recognised as the best market research agency in Singapore and the best consultant
Market Research Agency of the Year Winner – Gold — Agency of the Year Awards, 2021
Consultant of the Year Winner – Gold — Agency of the Year Awards, 2021
Innovation of the Year Finalist — The AURAs, 2021
Consultant of the Year Winner — Agency of the Year Awards, 2020
Market Research Agency of the Year Finalist — Agency of the Year Awards, 2020
Market Research Agency of the Year Winner — Agency of the Year Awards, 2019
Market Research Supplier of the Year Winner — Marketing Research & Insight Excellence Awards – 2019
Global Agency of the Year Highly Commended — Market Research Society Awards, 2019
Best Data Collection (face-to-face) Finalist — Market Research Society's Operations Awards – 2019
Best Data Collection (telephone) Finalist — Market Research Society's Operations Awards, 2019
Best Training and Development Highly Commended — Market Research Society's Operations Awards, 2019
MRS Young Researcher of the Year Finalist — MRS, 2023
ESOMAR Best Congress Paper Winner — ESOMAR, 2023
Join Kadence
We’re always on the lookout for bright, passionate, curious people to join our team. See our careers page for current vacancy details.
Market research services
We work with the world’s leading brands, harnessing research to unlock new ideas, develop future strategies and power business growth.
Brand and advertising research
We help brands create comms that cut through by understanding the messages which truly resonate with your target audience.
Customer and market understanding
We bring businesses closer to their customers and help them navigate the broader market, so they can future proof their strategy.
Insight activation
Our work doesn’t stop at the debrief. We go further, workshopping findings and creating standout creative outputs to raise the impact of research and turn insight into action.
New product development research
We partner with brands to develop winning products, from concept development right through to pricing research.
Online and offline fieldwork services
We’re a trusted fieldwork partner to top-tier organisations, providing them with the data they need to drive decision-making.
Our location
Kadence International – Singapore
22 Malacca Street
#11-00 RB Capital Building
Singapore 048980
+65 6372 8710
Sectors we serve
With over 30 years in the business of market research, we have extensive experience and a depth of knowledge across a range of sectors.
We bring this to bear to design the very best approach to meet your objectives.
How to conduct online market research in Asia: The Go-To Guide
What online methodologies work best in India? How do you get the most out of respondents through digital methodologies in China? Experts across our global boutique share best practice tips and techniques for conducting online market research in Asia Pacific.
How to conduct online research in Singapore
I’ve been a market researcher for more than 15 years, during which I’ve done countless projects conducted through online and offline methodologies, both in Singapore, and across Asia. It’s a common research cliché to say that ‘one size fits all’ does not apply in Asia, and that the only unifying factor across all Asian markets […]
How to develop a market entry strategy for Singapore.
Singapore has reigned supreme as a lucrative market for domestic and international businesses, and according to many economists, it is the best country to do business. So, what makes Singapore a favourable market for international companies? Singapore’s location makes it an ideal place for foreign investments. The world’s busiest port and a pro-business environment position […]
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Helping brands uncover valuable insights.
We’ve been working with Kadence on a couple of strategic projects, which influenced our product roadmap roll-out within the region. Their work has been exceptional in providing me the insights that I need. Senior Marketing Executive Arla Foods
Kadence’s reports give us the insight, conclusion and recommended execution needed to give us a different perspective, which provided us with an opportunity to relook at our go to market strategy in a different direction which we are now reaping the benefits from. Sales & Marketing Bridgestone
Kadence helped us not only conduct a thorough and insightful piece of research, its interpretation of the data provided many useful and unexpected good-news stories that we were able to use in our communications and interactions with government bodies. General Manager PR -Internal Communications & Government Affairs Mitsubishi
Kadence team is more like a partner to us. We have run a number of projects together and … the pro-activeness, out of the box thinking and delivering in spite of tight deadlines are some of the key reasons we always reach out to them. Vital Strategies
Kadence were an excellent partner on this project; they took time to really understand our business challenges, and developed a research approach that would tackle the exam question from all directions. The impact of the work is still being felt now, several years later. Customer Intelligence Director Wall Street Journal
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